Are you a student looking to attend? Email Ellen Zimmerman!

ASTA’s Vegetable & Flower Seed Conference is the fastest growing business networking conference for the association, and the most international in scope. This year, we are excited to bring this event to “America’s Salad Bowl” of Monterey, California, utilizing the brand-new Monterey Conference Center, a state-of-the-art venue that just completed a major renovation. Join us for four days of intense networking and educational opportunities, including major sessions on the Farmer of the Future, Industry Trends, global trade and tariff developments, and so much more.

The unique destination of Monterey offers you the opportunity for nearby grower visits in the bountiful Northern California produce region. Make plans for a pre- or post-convention visit to some of your customers!

Strategic Partners



CORTEVA agriscience



AgReliant Genetics


Stokes Seeds