
Plant Breeding Innovations
A public source of information on plant breeding innovation. Helping farmers grow more using less.

A public source of information on plant breeding innovation. Helping farmers grow more using less.

 Promoting the understanding of the value of seed innovations and the need for protection and compliance of intellectual property rights.

A product of industry-wide collaboration between seed companies, seed treatment providers and universities.
Founded in 1883, the American Seed Trade Association (ASTA) is one of the oldest trade organizations in the United States. ASTA works on behalf of the seed industry to promote the research, development and movement of quality seed to meet the world’s demand for food, feed, fiber and fuel.
It’s important to always buy seed from a professional seed dealer. Professionally produced and processed seed is designed to help farmers achieve success through managing the use of the right seed, at the right place, at the right time. Locate quality, professional environment, conservation & cover crop seed dealers in your region with ASTA’s map.
It starts with the seed. 🌱
On #PlantHealthDay, ASTA celebrates the role of quality seed in keeping crops healthy, farms productive, and families fed, today and for generations to come. Protecting plant health is protecting our food supply. #JustGrowIt
Megan Bowman @ballhort, puts it simply: Leadership Summit gives you the space to step back from the day-to-day and focus on becoming a better leader. Join us in Milwaukee, June 9-11, 2026 to cultivate your leadership skills.
Register today at http://www.betterseed.org/LS26.
#DYK? Whether produced through traditional plant breeding, or through newer innovative breeding methods like gene editing, all new plant varieties go through rigorous testing for safety and quality before their seeds are ever sold to farmers. #JustGrowIt
The seed industry's future depends on what happens between new talent and experienced managers. Sonny Beck will to dig into exactly that at ASTA's 2026 Leadership Summit.
🌱 Join us June 10 at 3:15 p.m. at The Westin Milwaukee for his session, Bridging the Gap: What New Talent
In 2026, ASTA’s Leadership Summit heads to the Midwest’s vibrant Fresh Coast—Milwaukee, WI. Join industry leaders and rising stars for an energizing experience where you’ll elevate your leade...
Networking and learning about innovations in the grass seed business are what drive attendees to ASTA’s annual fall conference in Kansas City, held in conjunction with the Western Seed Associationâ€...
ASTA membership includes approximately 85% of all private US seed companies operating in the United States. Ninety-five percent of ASTA’s active members are small businesses that report annual sales of less than $15 million. ASTA values and promotes diversity of membership, in terms of company size, products and geographic area served. Each member company is given one vote, regardless of size. Join today!
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ASTA is committed to the critical importance of seed improvement and protecting new discoveries.
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Seed improvements are helping to address many of the economic, environmental and health issues we face as a global society.
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ASTA is committed to the practice of coexistence of seed products with different characteristics or intended markets.
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ASTA closely monitors changes in phytosanitary import requirements of other countries.
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Seed treatment technologies are an effective tool to provide the necessary protection of seeds for a strong, healthy start.
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Improved seed is needed for land restoration, rehabilitation, reclamation and conservation.
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ASTA has identified many priority issues and areas of focus for the seed industry regarding trade and the global growth of the industry.
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